Baked.
Where the coffee ritual is celebrated
BAKED. began as a small café in Bali in 2020, built on a simple belief: the everyday rituals of coffee, bread, and breakfast carry the deepest meaning. Shared across cultures and generations, they are what ground us.
Gustav Johannes Groenendijk
Chief Executive Officer
We honor those traditions while reimagining them for today; where artisanal baking, specialty coffee, and global food culture meet. Familiar yet new, rooted yet progressive.
What's next is not just growth, but continuity: respecting where we came from, staying present, and shaping rituals that endure.
And this is only the beginning.
What We Do
The Bakery
Our artisanal bakes are made fresh every day, using time-honored methods and quality ingredients, grounded in local provenance and innovation. Bread and pastries baked with care and meant to be shared.
The Kitchen
Our full-service menu blends local and global influences into food that's thoughtful, fresh, and always comforting. From breakfast to brunch and late lunch, it's the kind of food that fits your day, and stays with you.
The Coffee
Roasted right here in Bali at our Padonan Roastery. We highlight single-origin beans from across Indonesia, with full traceability and sustainability in mind, part of our commitment to the fourth wave of coffee.
Our Origins
Toraja Sulawesi · Kintamani Bali · Aceh Gayo Sumatera · Ijen Java · Wanoja Java
Whether served in-store or canned to go, our signature blends are designed to match your rhythm, however you take your coffee. Our Ready-To-Drink range was created so you can enjoy quality coffee anywhere, anytime.
Our Values
The principles that guide everything we do
Freshest Feel-Good For All
Mornings set the pace for the day ahead. At BAKED., we start with what matters; fresh bread straight from the oven, coffee brewed with care, and simple, honest food that makes you feel good. We believe feeling your best should be easy and within reach for everyone.
Local First
Our roots are here, and so are the ingredients we love. We partner with trusted farmers, roasters, and producers across Indonesia, ensuring that what we serve is not only fresh and seasonal, but also supports the people and communities who make it possible.
Design with Intention
Every detail at BAKED. is considered, from the layout of our spaces that welcome you in, to the packaging you take home. We believe design should make life easier, more beautiful, and more intentional.
Sustainability
By designing with waste in mind, we create less of it. It's not just a sustainability effort, it's our way of honoring the process, the people, and the planet behind every ingredient. Because at BAKED., waste isn't the end of the story. It's the start of something better.